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Friday, October 29, 2010

Global issue, product scale

This year's winning project from Metropolis Magazine's Next Generation Design Prize is a product solution to a global problem that may serve as a good example for many of you.

Please take a look at this article to see how this designer has used materials and processes to create a physical product that at a certain scale of production can contribute positively to a dauntingly complex problem.

If you are passionate about an issue but do not immediately see what kind of product might come of it, do not feel that you must turn away from your interest.

It is, however, your challenge to find a context and strategy for product innovation that will allow you to impact such a problem. Breaking down the issue according to the design lenses we have spoken about may help. If this is an issue you are grappling with, let us know. I am happy to meet with anyone who is looking for a way for product design to become a strategy for change.

Hope you are all having a happy and safe Halloween weekend!

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